AMAKA amplifies your brand message though geo-targeted campaign solutions and localised branded content. Designed collaboratively with creators, we connect advertisers with our culturally diverse community.
Elevate your brand's message with our bespoke branded content, working with creators in your target region. Engage and resonate with your vibrant audience through:
Video Content
Podcast Content
Photography Spreads
Written Editorial
Nike Case Study
Working with EMEA Creators
47M
Impressions
Challenge
Needing to reach Gen Z and Millennial Women across EMEA regions, Nike tasked AMAKA with increasing brand awareness of its FM Broadcast, a talk show celebrating Black innovators in sports and culture.
Strategy
Expanding on Nike’s existing campaign themes, we leveraged our editorial expertise and creator network to produce content through AMAKA’s tone of voice, working with influencers and writers from the UK, South Africa, the US and Cameroon to develop English and French content that resonated with EMEA audiences.
Activation
6-month partnership:
Homepage Display and Pop-up banners
Original advertorials
Original video content
Original photography content
AMAKA designed a microsite, creating a dedicated ecosystem to showcase content
Results
Impressions: +47,000,000
Video views: +6,000,000
Clicks: +300,000
Increased visibility: Content views up x 4 industry average
Challenge
Needing to reach Gen Z and Millennial Women across EMEA regions, Nike tasked AMAKA with increasing brand awareness of its FM Broadcast, a talk show celebrating Black innovators in sports and culture.
Strategy
Expanding on Nike’s existing campaign themes, we leveraged our editorial expertise and creator network to produce content through AMAKA’s tone of voice, working with influencers and writers from the UK, South Africa, the US and Cameroon to develop English and French content that resonated with EMEA audiences.
Activation
6-month partnership:
Homepage Display and Pop-up banners
Original advertorials
Original video content
Original photography content
AMAKA designed a microsite, creating a dedicated ecosystem to showcase content
Results
Impressions: +47,000,000
Video views: +6,000,000
Clicks: +300,000
Increased visibility: Content views up x 4 industry average
Our bi-annual event activation celebrates creative and lifestyle enthusiasts across Africa and the global diaspora. Tap into a diverse audience with growing purchasing power across the continent and key diaspora cities.
Empower your brand through brand-sponsored challenges, harnessing the authenticity of user-generated content from AMAKA creators. Unleash the power of engagement through content-focused competitions and offer rewards to the winners.
To thank our community, they will have access to the AMAKA Rewards Card to earn points for their platform activity and enjoy exclusive benefits like brand partner discounts and giveaways. How can your brand participate? Offer enticing rewards to AMAKA users.
.svg)
.svg)
.webp)
.webp)
.webp)
.svg)
.png)
