Unlocking  Key Insights

We are AMAKA, a social publishing platform empowering Pan-African creators to reach a global audience and earn through subscriptions and paid gigs.
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Our study, “Black Women in the United States: Navigating Dual Cultures and Shaping Futures," delves into the lives of Black women in the U.S. as they navigate the intricate challenges posed by dual cultures and assesses their profound societal influence. Through a qualitative interview process involving 12 women and the collection of over 680 survey responses from U.S. - based African, African American and U.S. - based Caribbean women, the study delves into their fundamental guiding principles, their connections within the digital and rapidly evolving technology landscapes, their product consumption patterns, and their impact on popular culture.